A path is a line that goes from a starting point A to an accomplishment B. Each customer who comes to the site doesn’t care about the overall structure. They care about getting from A to B. That’s a path. Where are your golf shoes? That’s a path. Does my cell phone support international calling? That’s a path. Collect all the paths you can think of in a pile, pull out the 8 paths that 80% of your visitors come looking for, and that’s your home page.
— http://www.37signals.com/svn/posts/1030-think-about-paths-instead-of-hierarchies
May 19th, 2008
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